With our experience comes a unique perspective. Hear what we have to say.
Working across the globe, we capture a particular point of view on what matters in CPG both today and in the future. Read our original considerations on trending topics.
Brand Marketing, Growth 26 September 2024
From power brand to Powerbranding ‘Power brand’ is a term that is often used to describe a brand that is... View Article
Growth 26 August 2024
How can brands ensure category growth is executed effectively? Brands must strategically align their initiatives with consumer needs, market trends, and innovation opportunities. Read more about this and our framework for success to ensure long-term growth in the CPG industry.
Growth 19 August 2024
In this episode of Transforming CPG, Senior Partners Colin McAllister and Sam Bedi discuss the opportunities and complexities of expanding into international markets.
Growth 28 May 2024
E-commerce growth within the CPG industry presents a huge opportunity to brands. However, it comes with distinct challenges. Sam Bedi unpacks the opportunities, taking inspiration from Asia.
Growth 29 April 2024
Without a clear strategic roadmap for your portfolio management, growth can stall. Sevendots presents advice for decision makers to better leverage growth strategies in the CPG industry.
Growth, Innovation & Disruption 21 March 2024
Innovation is seriously under-leveraged in the CPG industry compared to other industries. The question is: Why? And what will it take for CPGs to catch up and ensure that any investment is paid back? This article provides key steps for leveraging innovation more effectively.
Growth, Sustainability 23 January 2024
In this episode of Transforming CPG, Stephen Factor and Eugenio Perrier discuss the current landscape in the Alternative Proteins market. They then unpack the challenges the market faces, and what the future might look like (and require) for brands to succeed.
Growth 12 December 2023
The latest Transforming CPG podcast by Sevendots: How CPG brands can leverage changing attitudes in the home meal space and win big in the kitchen.
Growth 21 November 2023
The latest Transforming CPG podcast by Sevendots: The big opportunities for growth across Asia and our framework for success.
Growth 24 October 2023
The latest Transforming CPG podcast by Sevendots: The latest Transforming CPG podcast by Sevendots: Supply chain strategy and how opportunities in value chain management can generate new growth and opportunities for your business.
Growth 19 September 2023
The latest Transforming CPG podcast by Sevendots: A special episode on Gen Z vs Millennial marketing
Brand Marketing, Growth 19 June 2023
What is the value of a Direct-to-Consumer (DTC) approach for a CPG business today? In this piece, we break down the update to our thinking on implementing an effective DTC strategy based on the findings of recent years.
Growth 08 May 2023
The home meal space is a vast market with strong growth potential for the CPG industry. We believe collaboration between players offers opportunities for higher level solutions for consumers, better addressing emerging needs. Read on to discover the state of play, and our suggested framework for development.
Growth 24 April 2023
The latest Transforming CPG podcast by Sevendots: Insights into Gen Z for brand owners.
Brand Marketing, Growth 21 March 2023
Sevendots Partners set out to examine the opportunity for a more globalized offer in sweet bakery that can allow for a good margin and growth. Discover the key barriers and ways to overcome them.
Growth 07 February 2023
How can personalization impact your brand strategy? Find out in under 15 minutes.
Growth 05 December 2022
Introducing the new CPG podcast: Transforming CPG by Sevendots.
Growth, Sustainability 25 January 2022
Continuing our series on the future of value generation, this article explores the way regenerative practices can be understood to feed economic activity that serves long-term sustainability, with better outcomes for both humankind and the planet.
Growth, Sustainability 20 December 2021
The CPG industry has been essential for economic growth. With change comes a new source of value generation. Introducing our take on the future of value generation for the generations to come.
CPG Trends, Growth 15 December 2021
Sevendots' latest Growth Series report explores the dynamics of Big vs. Small brands. Unpacking the consumer trend towards smaller brands, we offer actionable suggestions to manage a recovery as a bigger brand. In this video, Sevendots Partner Colin McAllister introduces some of dynamics we uncovered and the four key areas big brands need to manage in order to ensure that big can be beautiful again.
There is a vital transformation underway in the CPG industry. With insight comes the power to stay ahead of the curve. Learn about key topics affecting the industry with our Growth Series.
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