Growth 12 December 2023
Transforming CPG: How can CPG companies win in the kitchen?
The latest Transforming CPG podcast by Sevendots: How CPG brands can leverage changing attitudes in the home meal space and win big in the kitchen.
< 1 minute read
In this episode of Transforming CPG, Stephen Factor and Andrea Bielli discuss the opportunities for CPG industry to respond to the changing dynamics in consumer attitudes to health, convenience and cooking. It’s part of a wider study we’ve conducted into the home meals space, bringing together technology and brands. We call it ‘Winning in the Kitchen’.
Stephen and Andrea discuss…
- The changing demographics and dimensions coming from consumers as regards their home meals, addressing the complex and shifting nature of expectations
- The limitations and obstacles that manufacturers must cope with
- How CPG companies should leverage a wider ecosystem and collaborative approach to generate new opportunities that address consumer desires and needs
- The future of the home meals space and potential evolutions in the offering
…and much more.
Read more on Winning in the Kitchen.
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