Brand Purpose 21 August 2025
AI meets Purpose: How CPG Brands can stay human in a machine world
Purpose is at a crossroads, in fact, and AI may be one the forces that redefines it. Read on to... View Article
- Bram Westenbrink, Global Senior Director at Heineken
- Dan Smith, Senior Vice President at Nestle Purina PetCare GSBU
- Larry Page, Head of Marketing at Zarbees® at Johnson & Johnson
- Leigh Irvine and Biancamaria Sansone, GTR Managing Director & Marketing Director, Campari Group
Brand Purpose 21 August 2025
Purpose is at a crossroads, in fact, and AI may be one the forces that redefines it. Read on to... View Article
CPG Trends 18 August 2025
“More diversified portfolios with more proactive management, will allow CPG companies to cope more effectively with the emerging macro forces.”... View Article
Food & Beverage 12 August 2025
The booming protein market Based on Grand View Research analysis, the overall global high-protein food market is projected to reach... View Article
CPG Trends 24 July 2025
The challenge with growth In 2024 the overall CPG market grew by 7.6% while 11 among the top global CPG... View Article
CPG Trends 15 July 2025
The Challenge with Growth Large multinational Consumer Packaged Goods (CPG) companies face a challenging landscape. Despite robust overall market growth... View Article
Category Growth 24 June 2025
Defined primarily by physical products and manufacturing processes, categories shape everything from supply chains to shelf layouts, performance metrics to... View Article
Innovation & Disruption 16 June 2025
For decades, online product discovery has been dominated by search engines—Google, in particular. Shoppers type in keywords like “best shampoo... View Article
Mauro brings the perspective of three professional lives: Corporate C-suite, entrepreneur and consultant & advisor. He spent more than 25 years leading global teams in the home appliance business covering all the functions connected to the product and service dimension: strategy, business development, strategic marketing, innovation, research and development, quality, production, customer service. Mauro is an expert in the creation of ecosystem of partnership and open collaboration. He has created four start-ups in the area of the food transformation, food innovation, food retail and carbon accounting with two exit. Consultant & advisor in the area of alternative proteins, artificial intelligence, outdoor and indoor top brand furnitures with green and sustainability declination.
Visionary and acute, with “let’s do it” and “less is more” attitude, Mauro is in love with innovation and in particular new trends, new business models and exponential technologies. Beyond the passion of travels, Mauro loves the macroeconomics and geopolitical topics. An hungry reader, but just in English language.
Our ecosystem includes Gen-Z led solution company, The Red Flower Factory, and our expert market research and insights agency, Moment10. This ecosystem enables an integrated approach to our clients’ business questions in order to formulate effective, proven and actionable opportunities.
There is a vital transformation underway in the CPG industry. With insight comes the power to stay ahead of the curve. Learn about key topics affecting the industry with our Growth Series.
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