Brand Growth 07 February 2023
New on the Transforming CPG Podcast: How personalization can impact your brand strategy
How can personalization impact your brand strategy? Find out in under 15 minutes.
Our Perspectives
Brand Growth
With our experience comes a unique perspective. Hear what we have to say.
Working across the globe, we capture a particular point of view on what matters in CPG both today and in the future. Read our original considerations on trending topics.
Brand Growth 05 December 2022
Introducing Transforming CPG: The new podcast brought to you by Sevendots
Introducing the new CPG podcast: Transforming CPG by Sevendots.
Brand Growth, Sustainability 25 January 2022
Towards a Regenerative Economy: Taking Regenerative Agriculture one step further
Continuing our series on the future of value generation, this article explores the way regenerative practices can be understood to feed economic activity that serves long-term sustainability, with better outcomes for both humankind and the planet.
Brand Growth, Sustainability 20 December 2021
The future of value generation in the CPG industry: Understanding new forms of economic activity
The CPG industry has been essential for economic growth. With change comes a new source of value generation. Introducing our take on the future of value generation for the generations to come.
Brand Growth, Consumer Trends 15 December 2021
Big can be beautiful again
Sevendots' latest Growth Series report explores the dynamics of Big vs. Small brands. Unpacking the consumer trend towards smaller brands, we offer actionable suggestions to manage a recovery as a bigger brand. In this video, Sevendots Partner Colin McAllister introduces some of dynamics we uncovered and the four key areas big brands need to manage in order to ensure that big can be beautiful again.
Brand Growth, Consumer Trends 14 December 2021
The Dynamics of Big vs. Small Brands
Introducing the latest Growth Series volume, on the dynamics of Big vs. Small brands, and the value this will bring to brand owners.
Brand Growth 21 March 2018
Brand Penetration: Why Winning Brands Are About Winning The Popularity Contest
Note: This is from our old blog and is no longer being updated. It was originally published in 2018. For... View Article
Brand Growth, Brand Purpose 11 November 2014
Why Corporate Social Responsibility is no longer enough
Note: This is from our old blog and is no longer being updated. It was originally published in 2014. Brand... View Article
The CPG industry is changing. Stay a step ahead of your competitors with our knowledge.
There is a vital transformation underway in the CPG industry. With insight comes the power to stay ahead of the curve. Learn about key topics affecting the industry with our Growth Series.
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