Brand Purpose 21 August 2025
AI meets Purpose: How CPG Brands can stay human in a machine world
Purpose is at a crossroads, in fact, and AI may be one the forces that redefines it. Read on to... View Article
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Working across the globe, we capture a particular point of view on what matters in CPG both today and in the future. Read our original considerations on trending topics.
Brand Purpose 21 August 2025
Purpose is at a crossroads, in fact, and AI may be one the forces that redefines it. Read on to... View Article
CPG Trends 18 August 2025
“More diversified portfolios with more proactive management, will allow CPG companies to cope more effectively with the emerging macro forces.”... View Article
Food & Beverage 12 August 2025
The booming protein market Based on Grand View Research analysis, the overall global high-protein food market is projected to reach... View Article
CPG Trends 24 July 2025
The challenge with growth In 2024 the overall CPG market grew by 7.6% while 11 among the top global CPG... View Article
CPG Trends 15 July 2025
The Challenge with Growth Large multinational Consumer Packaged Goods (CPG) companies face a challenging landscape. Despite robust overall market growth... View Article
Category Growth 24 June 2025
Defined primarily by physical products and manufacturing processes, categories shape everything from supply chains to shelf layouts, performance metrics to... View Article
Innovation & Disruption 16 June 2025
For decades, online product discovery has been dominated by search engines—Google, in particular. Shoppers type in keywords like “best shampoo... View Article
There is a vital transformation underway in the CPG industry. With insight comes the power to stay ahead of the curve. Learn about key topics affecting the industry with our Growth Series.
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