Consumer Trends 26 May 2022
Exploring CPG Trends with Futures Platform
What is the future of CPG? Here are 5 trends we've been exploring in partnership with the Futures Platform.
Our Perspectives
Consumer Trends
With our experience comes a unique perspective. Hear what we have to say.
Working across the globe, we capture a particular point of view on what matters in CPG both today and in the future. Read our original considerations on trending topics.
Consumer Trends 29 April 2022
Our April Roundup: Inflation, effective organic claims, Ramadan and collaborative solutions for climate change
Catch up with the news that piqued our interest in April – from the disparities accentuated by inflation, inspiring Ramadan advertising and exciting collaborations against climate change.
Consumer Trends 06 April 2022
Our March Roundup: The power of Discord for beauty, dwindling food supplies and the rise of personalized grocery
In this month's curated news, we look into the growing plant-milk market, Discord for beauty, world food supply problems and movement of brands away from offline marketing spending.
Consumer Trends 04 March 2022
Our February Roundup: What should companies do in a crisis? Plus, sustainability innovation, rebuilding trust and the power of brand partnerships
With the situation in Ukraine unfolding, we ask what companies can do now. Also, we offer up our monthly selection of news in sustainability innovation, the connection between trust and agriculture, and the growth power of brand partnerships.
Consumer Trends 02 February 2022
Our January Roundup: Is personalization risking customer experiences? Also, consumer health education, the circular economy, and more
In January's roundup, is personalization risking the quality of customer experiences? We also explore 'food as medicine', blockchain for a circular economy, and consumer health education.
Consumer Trends 21 January 2022
Leveraging our expertise to understand the future of CPG: Announcing our Futures Platform partnership
A new way to benefit from our CPG expertise. Announcing our partnership with the Futures Platform.
Consumer Trends 07 January 2022
Our December Roundup: Livestream shopping, sustainability action from Walmart and more
In December, we saw Walmart take action on sustainability in its supply chain, experimentation from PepsiCo's Lay's brand into a whole new category, and discussion around whole new ways to offer purchases digitally through livestreamed shopping events.
Brand Growth, Consumer Trends 15 December 2021
Big can be beautiful again
Sevendots' latest Growth Series report explores the dynamics of Big vs. Small brands. Unpacking the consumer trend towards smaller brands, we offer actionable suggestions to manage a recovery as a bigger brand. In this video, Sevendots Partner Colin McAllister introduces some of dynamics we uncovered and the four key areas big brands need to manage in order to ensure that big can be beautiful again.
Brand Growth, Consumer Trends 14 December 2021
The Dynamics of Big vs. Small Brands
Introducing the latest Growth Series volume, on the dynamics of Big vs. Small brands, and the value this will bring to brand owners.
Consumer Trends 02 December 2021
Our November roundup: Unilever’s regenerative projects, Nestle’s e-commerce push, and the future of fighting mold
Our November roundup includes Unilever's regenerative projects, Nestle's e-commerce push, the next generation of sugar alternatives, JBS' investment into a cultivated meat company and the future of fighting mold.
Consumer Trends 29 October 2021
Our October Roundup: The latest in CPG industry news
If you're curious about the latest in CPG-related news, we have you covered. Discover what you might have missed in the month of October.
Consumer Trends 16 June 2014
How to use trends to gain a competitive advantage
Note: This is from our old blog and is no longer being updated. It was originally published in 2014. It’s... View Article
The CPG industry is changing. Stay a step ahead of your competitors with our knowledge.
There is a vital transformation underway in the CPG industry. With insight comes the power to stay ahead of the curve. Learn about key topics affecting the industry with our Growth Series.
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